Mobile friendly landing pages are critical! In the sometimes frantic world of digital marketing clients charging full speed ahead on their campaigns can sometimes overlook important details necessary for success. One of those is often landing page quality, particularly with regard to mobile friendliness. But recent Google Optimize testing of minor changes to Hubspot landing pages for our clients yielded an average of 40% conversion rate performance. So even simple mobile-friendly landing page optimization to make images and text work better on hand-held devices can pay big dividends.
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